storytelling

Some Ghostwriters Have Red Flags

Warning Signs of Unprofessional Ghostwriters By Jeffrey A. Mangus Recently, I met with a potential author client, and within seconds, ...

The Secret “Sizzle” Behind Writing a Great Business Book: What is it?

The Secret "Sizzle" Behind Writing a Great Business Book: What is it? By Jeffrey A. Mangus "I never made one ...

How to End the Toxicity of Disengaged Leadership through SPARK

How to End the Toxicity of Disengaged Leadership through SPARK By Jeffrey A. Mangus “Leadership is not about titles, positions, ...

Be A Humanistic Leader and Beyond

By Jeffrey A. Mangus “The challenge of leadership is to be strong, but not rude; be kind, but not weak; ...

Growing a Strategic CEO Brand

By Jeffrey A. Mangus In 1996, I worked at a large corporate healthcare organization, and one afternoon, we were all ...

Change is Not Your Enemy; It’s Your Friend

By Jeffrey A Mangus “Intelligence is the ability to adapt to change.” Stephen Hawking Albert Einstein defined insanity as “doing ...

What’s Really Behind a Ghostwriter’s Fee?

By Jeffrey A. Mangus Growing up, all I ever wanted was to play the guitar. From the age of six, ...

Seven Strategic Steps to Hire and Collaborate with a Ghostwriter

I speak to many aspiring authors, and often, I see that most don’t have a direction or plan for their ...

Knowing “When” to Hire a Ghostwriter for your Memoir

Knowing “When” to Hire a Ghostwriter for your Memoir By Jeffrey Mangus “People are not your most important asset. The ...

Storytelling in Business Memoirs Has Incredible Impact Personally and Professionally

By Jeffrey A. Mangus “What is your story?” Yesterday, I attended the first week of a new memoir writing class ...